Students who enrol in the foundation programme can progress into a three-year bachelor’s degree in top-ranking universities worldwide, in the UK, New Zealand, Australia, Canada, USA, and more.
⦿ Developed and implemented UFC’s digital marketing strategy, leveraging end-to-end content development, data-driven campaigns, inbound marketing strategies, and AI-powered solutions to enhance brand visibility, student engagement, and enrolment. These efforts led to UFC winning the Marketing Campaign of the Year at the NCUK Partner Awards 2024, recognising the success of innovative digital outreach, strategic audience engagement, and performance-driven growth initiatives.
⦿ Lead digital and social media marketing campaigns across platforms such as Google Ads, Meta Ads (primarily Instagram), Snapchat, TikTok, and LinkedIn, driving a 46% increase in student enrolment.
⦿ Strengthen UFC’s online presence by improving organic search rankings through advanced SEO strategies, resulting in a 313% boost in website traffic.
⦿ Enhance audience engagement by managing and curating high-quality content across social media platforms, leading to a 632% increase in follower interactions.
⦿ Establish a consistent and recognisable brand identity through strategic branding initiatives across digital platforms.
⦿ Create compelling graphic designs, videos, and photography to strengthen student engagement.
⦿ Develop visual and written content for branding and marketing collateral, including brochures, banners, posters, flyers, and leaflets, to expand outreach and awareness.
⦿ Improve the admissions process by optimising the use of CRM tools like Full Fabric, enhancing application processing efficiency.
⦿ Build, design, and continuously enhance UFC’s website, handling its architectural development to improve user experience and engagement.
⦿ Enhance prospective student communication using tools like respond.io, leading to faster response times and higher satisfaction rates.